Wednesday, 17 June 2015

5 Ways Your Competitors Are Making Money Online



If you're starting an internet business, or you already have one, do you find it irritating when you see your competitors making money online, but you're not? The reason is that your competitors have clearly determined how to attract their target audience to buy their products or services. Here are 5 ways they are building their profitable internet business.

1. Developing Relationships.

The most successful internet businesses are making money online by building relationships with their potential customers, usually by email. These potential customers have given their permission to receive these emails as they know that they will receive valuable and beneficial information. Email marketing allows you to build trust and respect from the people on your database and thus they will be more likely to buy from you.

2. Solving A Problem.

How can your product make the life of your prospect easier, better or safer? You have to clearly communicate the benefits of your product on your website, in your emails, in your social media posts and in your advertisements. You may have prospective customers on your email list already, or following you on social media, but they might not be sure if your product is the right one for them, so you have to let them know all the benefits.

3. Using Social Media.

Your customers are on social media regardless of whether you like it or not. Successful online entrepreneurs use social media to connect, engage and interact with their target audience. If your customer has an idea of what they want they will follow different products and businesses on social media to see which one might offer them the most value. They also probably use social media to communicate with other people in your niche and with other people in your target audience.

4. Website Content That Uses The Right Keywords.

Your prospect will look for other people on the internet who have the same problem as them because they are looking for empathy and support. When they find your website, they need to immediately see that you recognize their problem and how your product or service can help solve it. Your website content must always be written from your visitor's point of view and incorporate keywords that will be picked up by the search engines.

5. Advertising.
You might have the best website online, with the best services or products at the best prices, but you won't be making money online if nobody knows your business is out there. You need a constant flow of targeted customers visiting your website and online sales pages. There will always be a cost for traffic, whether it is paid for with money or paid for with time. Paid advertising does not have to be expensive and if you know your target audience there are many cost effective ways to reach them.

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